»one must see the perspective of corporations as the only social retreat: i call this exodus act one. every political change, every social upheaval is also a cultural change. the first task is the development of subjectivity: the creation of new forms of sociability, that are not based upon trade nor the selling of the workforce.« 1

intellectual multitudes: networked life forms rove the cities to delve into fleeting associations – a work group, a job, a new project. they all have something to offer, their subjectivity. their beliefs and their ability to communicate. they are flexible enough to discuss the competitors prices, and to partners, able to bring forth and realize their own ideas. the product is a (de-)valued social relation. the price that is paid is the erosion of individual living conditions through the totality of work and the financialization of relationships. riven and exhausted through their self- inflicted and exploited deeds with the euphoric zest of a new work group, they fellow their »calling« in the static matrix of a postfordism communications landscape.